Introducing The Cinemagraph!
I first saw these cool and unique “images” on America’s Next Top Model. I was watching a reveal of their competition images and all of a sudden the model blinked in her photo. What?! Did she just blink? It totally intrigued me and I knew I had to find out how to make that happen. I did my research and found out that these cool “images” were called Cinemagraphs. That makes sense. It is a combination of a movie(video) and a still image. Cool!
The original credit for the Cinemagraph goes to Jamie Beck and Kevin Burg of Ann Street Studio in NYC. Here is what they had to say about the Cinemagraph, from www.cinemagraphs.com:
The History of Cinemagraphs
“A Cinemagraph is an image that contains within itself a living moment that allows a glimpse of time to be experienced and preserved endlessly.
Visual Graphics Artist Kevin Burg began experimenting with the .gif format in this style in 2009 but it wasn’t until he partnered with photographer Jamie Beck to cover NYFW that Cinemagraphs were born. Marrying original content photography with the desire to communicate more to the viewer birthed the cinemagraph process. Starting in-camera, the artists take a traditional photograph and combine a living moment into the image through the isolated animation of multiple frames. To quote supermodel Coco Rocha “it’s more than a photo but not quite a video”.
Beck and Burg named the process “Cinemagraphs” for their cinematic quality while maintaining at its soul the principles of traditional photography. Launched virally through social media platforms Twitter and Tumblr, both the style of imagery and terminology has become a class of its own. The creative duo are looking forward to exploring future display technologies for gallery settings as well as pushing this new art form and communication process as the best way to capture a moment in time or create a true living portrait in our digital age while embracing our need to communicate visually and share instantly.”
So, I was totally inspired! I decided to paint my own backdrop. I created this colorful mixed media backdrop out of magazines, modge podge, paint and newspaper. It was a fun process! I wanted to give my Spokesmodels something unique to share until we have our BIG REVEAL party at Altar’d State on April 19th! I cannot wait to share the rest of the images from our Class of 2016 Spokesmodel shoots! You won’t want to miss this event. There will be discounted shopping, session deals and prizes! Be sure to keep an eye of for the VIP invite announcement.
A few things I learned:
The speed varies from computer to mobile device so sometimes the Cinemagraph looks faster on the computer than on a device such as a phone.
I prefer the slower versions.
If you are loading this post for the first time it may take a few minutes for all the Cinemagraphs to begin or flow correctly.
If they seem “choppy” give it a little time.
I am so excited to offer these unique “images” to my models and cannot wait to do more!
Thank you to Altar’d State for the awesome clothes, accessories and jewelry featured in our shoot.